Rhiti – Redefining Celebrities, Athletes, NFTs, Fitness, and Active Lifestyle


The Vision

It all began with a vision – a vision to create a unique platform that seamlessly integrate the worlds of celebrities, athletes, NFTs, fitness, and active lifestyles. Arun Pandey, an avid sports enthusiast and a forward-thinking entrepreneur, conceptualized Rhiti with the aim of revolutionizing the way fans connect with their favorite personalities while promoting health and well-being.

The Birth of Rhiti

In 2007, the Rhiti Group was officially born. Arun Pandey gathered a team of like-minded individuals who shared his passion for sports, technology, and innovation. Together, they embarked on a journey to build a platform that would serve as a bridge between celebrities, athletes, and their fans, while also tapping into the emerging world of NFTs (Non-Fungible Tokens) and promoting a fitness-driven and active lifestyle.

Connecting Celebrities and Fans

Rhiti quickly gained traction as a platform that facilitated meaningful interactions between celebrities, athletes, and their adoring fans. With a user-friendly app and website, fans could engage with exclusive content, behind-the-scenes glimpses, and personalized interactions with their favorite stars. The platform transcended geographical boundaries, bringing fans from different corners of the globe closer to their idols.

The Fitness Revolution

Rhiti didn’t stop at just connecting celebrities and fans. Understanding the importance of health and fitness, the platform launched its line of fitness and active lifestyle products in 2012. From workout gear endorsed by athletes to personalized fitness programs designed by experts, Rhiti promoted a holistic approach to wellness and inspired millions to lead a healthier lifestyle.

Embracing NFTs and Innovation

As the world embraced the concept of NFTs, Rhiti saw an opportunity to integrate this groundbreaking technology into its platform. In 2020, Rhiti became a pioneer in the celebrity NFT space, allowing fans to own unique digital collectibles, authenticated by their beloved stars. This move not only empowered fans but also opened up new revenue streams for celebrities and athletes, transforming the way they interacted with their audience.

Social Impact and Giving Back

As Rhiti’s influence grew, so did its commitment to making a positive impact on society. The company initiated various social initiatives and charitable projects, using its platform and resources to support causes related to education, healthcare, and sports development. Through these efforts, Rhiti aimed to empower underprivileged communities and provide opportunities for the next generation of talent.

The Global Reach

Over the years, Rhiti expanded its footprint across continents, attracting a diverse community of users and celebrities. The platform’s global reach fostered a unique cultural exchange, uniting people from different backgrounds through their shared love for sports, entertainment, and healthy living.

Striving for Excellence

Throughout its journey, Rhiti remained committed to excellence, constantly innovating and adapting to the ever-changing landscape of technology and entertainment. The team’s dedication to providing the best user experience, combined with Arun Pandey’s visionary leadership, has positioned Rhiti as a trailblazer in its industry.

The Future

As Rhiti looks to the future, the company continues to explore cutting-edge technologies, expand its roster of celebrity partners, and deepen its impact on global communities. With a relentless focus on enhancing fan engagement, embracing new trends, and promoting health and wellness, Rhiti is poised to shape the future of the entertainment, sports, and fitness industries.

Epilogue: A Community United

From its humble beginnings to becoming a global powerhouse, Rhiti stands as a testament to the power of passion, innovation, and a shared vision. Together, the Rhiti community – fans, celebrities, athletes, and partners – continues to shape the narrative of the platform, creating a world where connections are cherished, fitness is celebrated, and each individual’s journey is celebrated. As the Rhiti story unfolds, the bond between its members grows stronger, setting the stage for a future where the realms of entertainment, sports, NFTs, fitness, and active lifestyles merge seamlessly for generations to come.

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Global Clients

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Full time employees

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Celebrities &
Athletes Managed

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At Rhiti Group, we are driven by the passion to empower celebrities, athletes, and individuals with extraordinary talents, creating a dynamic platform that fosters growth, engagement, and transformative experiences. Founded by Arun Pandey, our mission is to revolutionize the world of entertainment, sports, and active lifestyle brands through innovative technologies and cutting-edge solutions.


Our vision is to build a robust ecosystem that connects fans, enthusiasts, and influencers in seamless and meaningful ways. We strive to bring together the worlds of entertainment, sports, NFT, fitness, and active lifestyle brands, providing them with a unified platform to thrive and interact on.

Sports Allied Services

Sports Technology

  • Streaming & Analysis
  • Pitch Vision Technology
  • Data Analytics & Data Mining
  • Infographics
  • Video Technology
  • Motion Tracking
  • Coaching Tips & Analysis
  • User-Generated Content
  • Portable Sensors
  • Aero & Hydro Dynamics

Sports Infrastructure Development & Maintenance

  • Development & Maintenance
  • Stadiums, Grounds, Courts & Arenas
  • Advanced technologies
  • Environment friendly & Green Initiatives
  • Athletes Hostels
  • Sports Village
  • Sports Academies
  • Training Venues
  • Practice Arenas

Media & Broadcast Services

  • Media Strategies
  • Media Planning
  • Media Buying
  • Integrated Media Solutions
  • Creative Services

Empowering Icons, Uniting Worlds: Rhiti Group - Where Celebrities, Athletes, NFTs, and Active Lifestyle Brands Thrive!"

Meet the Board

Get to know the people behind Intact. Our creative and technical team.